poster design SDD #1 2014, project #3 Andreas Yanuar
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poster designSDD #1 2014, project #3
Andreas Yanuar
Apa saja yang harusdimuat pada sebuah
poster?
Bagaimana menempatkanelemen informasi tersebut
agar terlihat menarik?
Bagaimana menempatkanelemen informasi tersebut
agar terlihat menarik?
Bagaimana mendesainnyaagar harmonis (balance
dan unity)?
A . I . D . A.attention
interest
desire
action
A . I . D . A.attention
interest
desire
action
: Attract the attention of the target audience (viewer of theposter design in this case): Garner the Interest of the target audience by outlining thepurpose of the design.: Convince the target audience that they want the product orservice and that it will satisfy their requirements.: Lead the target audience towards taking a specific andmeasurable action.
A . I . D . A.attention
interest
desire
action
A . I . D . A.attention
interest
desire
action
A . I . D . A.attention
interest
desire
action
A . I . D . A.attention
interest
desire
action
A . I . D . A.attention
interest
desire
action
figure - ground
figure - ground
figure - ground
figure - ground
form - structure
form - structurecomposition - proportion
form - structurecomposition - proportion
form - structurecomposition - proportion
form - structurecomposition - proportion
form - structurecomposition - proportion
form - structurecomposition - proportion
form - structurecomposition - proportion
form - structurecomposition - proportion
form - structurecomposition - proportion
form - structurecomposition - proportion
form - structurecomposition - proportion
form - structurecomposition - proportion
form - structurecomposition - proportion
form - structurecomposition - proportion
form - structurecomposition - proportion
form - structurecomposition - proportion
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